Former Corporate Executive • IPO Veteran • Career Pivot Coach for Women Who Are Done Being Underpaid
You're Underpaid, Undervalued, and You Don't Know What Move to Make Next.
Let's Fix That in 90 Days.
A personalized 1:1 coaching experience that helps you identify the right career pivot, build your positioning strategy, and make a move that actually pays you more.
Apply for Your Spot Limited spots available. This is not a course. This is a coaching relationship.Sound familiar?
You are brilliant at your job.
So why does it feel like
no one is paying you like it?
You show up. You deliver. You take on more than your job description says you should. You mentor people below you and manage expectations for the people above you. You are, by every objective measure, good at what you do.
And yet, when you look at your salary, your title, or the direction your career is heading, something feels deeply off. You know you're worth more. You just don't know how to prove it in a way that actually translates into a bigger number on your paycheck or a role that finally matches your capability.
You've been waiting for the right moment. You've been telling yourself you need more experience, more credentials, a better economy, a different boss. But if you're being honest with yourself, you know the moment isn't coming. You have to create it.
Here's what's actually happening
The problem isn't your work ethic.
It's your positioning.
The women who get the promotions, the raises, the lateral moves into better roles, they are not always the most qualified. They are the most visible. They know how to articulate their value in language that decision-makers understand. They know which moves to make, and when, and how to negotiate for what they're worth without apologizing for it.
Nobody taught you this. Corporate didn't teach you this. Your manager didn't teach you this. You were told to work hard and the rest would follow. That was a lie, or at minimum, an incomplete answer.
You're not behind because you didn't work hard enough. You're behind because no one ever gave you the strategy.
The solution
What if you had someone
in your corner who has
actually done this?
Not a career coach who has only coached careers. Someone who has sat in the seat you're sitting in, navigated corporate politics at a high level, been through an IPO, and made her own pivot into something that pays more and feels like hers.
That's what this program is. 90 days of 1:1 coaching built specifically around your situation, your goals, and your next move. No templates that don't fit. No generic advice. A real strategy built with you, not handed to you.
The 90-Day Program
Three phases.
One direction: forward.
This is not a course you work through at your own pace and forget by week three. This is a structured coaching engagement with a beginning, a middle, and a clear end goal: you, positioned and moving.
Phase 1 — Days 1–30
Clarity
We start with the truth. Where you are, where you want to go, and the gap between them. We do a full audit of your current role, your salary relative to the market, your skills, and the stories you've been telling yourself about what's possible. You leave this phase knowing exactly what you're pivoting toward and why it makes sense for you specifically.
"Stuck is not a personality trait. It's a starting point."
Phase 2 — Days 31–60
Positioning
This is where the strategy gets built. We dismantle the stories holding you back and rebuild your positioning from the ground up. Your LinkedIn, your career narrative, your transferable skills reframed as proof, not just a list of job duties. You leave this phase with a positioning strategy that reflects what you actually bring.
"You do not need to start over. You need to reframe what you already bring."
Phase 3 — Days 61–90
Action
This is where you move. We make sure your voice and your values show up in every conversation, application, and negotiation. You leave this phase with a 30-day execution plan, the language to have the hard conversations, and the clarity to know your number before anyone puts an offer in front of you.
"Momentum is not something you find. It's something you build."
What's included
Everything you need.
Nothing you don't.
Weekly 1:1 Coaching Calls
Twelve private 60-minute sessions over 90 days. Real conversation, real strategy, real accountability. We work your situation, not a generic framework.
Custom Career Positioning Strategy
A written strategy built specifically around your background, goals, and target move. Not a template. Yours.
LinkedIn Optimization
We rewrite your LinkedIn profile together so it reflects where you're going, not just where you've been. The language, the headline, the summary, all of it.
WhatsApp Access Between Sessions
Got a situation that can't wait until your next call? Use WhatsApp for asynchronous support between sessions. I'm in your corner, not just on call days.
Salary Negotiation Prep
We work through your number, your language, and how to hold the line when the conversation gets uncomfortable. You will not leave money on the table.
30-Day Post-Program Action Plan
The 90 days ends. The momentum doesn't. You leave with a clear, written 30-day plan for what to do next so you keep moving after we're done.
Is this for you?
This is a specific program
for a specific woman.
This is for you if…
- You're a mid-career corporate woman who knows you're worth more than you're currently being paid
- You've been in your industry long enough to know the game but feel stuck on how to win it for yourself
- You want to pivot but don't know which direction is actually right for you
- You're ready to stop waiting and start moving, but you need a strategy, not just motivation
- You want a thought partner who has been in corporate at a high level, not someone who has only read about it
- You're willing to do the work and have the honest conversations
This is not for you if…
- You're looking for a quick fix or a resume rewrite service
- You want someone to tell you what to do without putting in the reflection work yourself
- You're early in your career and still building your baseline experience
- You're not willing to challenge the stories you've been telling yourself about why you can't make a move
Imagine 90 days from now
Picture yourself 90 days from today.
You know exactly which direction you're moving. You've stopped second-guessing yourself in conversations about your career because you have the language to back up what you're worth. You've had the salary conversation you've been avoiding. You walked into a negotiation knowing your number, held it, and won.
Your LinkedIn now reflects a woman who knows where she's going, and the right people are starting to notice. You have a real plan, not a vague hope. You feel like yourself again, a version of yourself who is finally moving on purpose.
That's what 90 days can do when you stop winging it and start working a real strategy.
"The career you want is available to you. You just need a strategy that's actually built for your situation."
Your coach
Hi, I'm Heather.
I spent years in corporate, navigated an IPO, and built a career that most people would look at from the outside and call successful. The problem was that "successful" and "fulfilled" stopped being the same thing, and I knew it.
So I made a pivot. Not a reckless one. A strategic one, built on everything I learned about how careers actually move in corporate environments and what it takes to position yourself to get paid what you're worth.
Now I work 1:1 with mid-career corporate women who are exactly where I was: capable, accomplished, and stuck. I'm not a coach who has only studied corporate from the outside. I've lived it. I know how the conversations really go. I know what decision-makers actually respond to. And I know how to help you build a strategy that works in the real world, not just on a coaching whiteboard.
This program is the strategy I wish I'd had.
Apply for Your SpotFrequently asked questions
Answers to the questions
you're probably sitting with.
The investment
Everything you need for
90 days of focused momentum.
Apply for Your Spot Limited spots. No obligation on the strategy call.
Ready?
Your career doesn't have to suck.
It's not too late. You're not too late.
The moment isn't going to arrive on its own. You already know that. Book the call, let's talk, and let's figure out your next move together.
Book Your Strategy CallP.S. If you've been sitting on this decision for a while, ask yourself honestly: what is staying where you are actually costing you? Not just in money. In energy, in satisfaction, in time. That's the real price of waiting.
